The Lakemaids Are Back (Yowza!)

Rapala’s beer joint venture is back – which means that we have an excuse to publish the Lakemaid pics again.

Some factoids:

> Returning for its fourth fishing season, Lakemaid Beer is a smooth classic American lager sold and marketed by the Lakemaid Beer Co. (dba Pocket Hercules), based in Minneapolis, Minn.

> Lakemaid Beer is available now ‐‐ just in time for Minnesota’s walleye fishing opener (May 14). It is sold in 12 packs and 6 packs throughout Cabin Country (Minnesota, Wisconsin, North Dakota, South Dakota, and Iowa).

> “There are about 5 million fishermen in Lake Country and we only plan to make about 30,000 cases of Lakemaid Beer for the upcoming fishing season,” said general manager Stephen Dupont. “We can only make so much Lakemaid Beer per fishing season, so when it ’s gone, it ’s gone.

To ogle more maids, head to lakemaidbeer.com. Yet another reason to love smallmouths: